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2123 Frankfort Ave
Louisville, KY, 40206
United States

(502) 822-1315



Feel Inspired: Experience Zealana's Luxurious Hand Knitting Yarns

Defined by their warm, soft and durable qualities, Zealana wool yarns are made in New Zealand to the highest standard. Our unique blends consist of sustainably sourced Brushtail possum fur, cashmere, merino and other natural fibres that combine to create luxurious yarns that challenge the softness of pure cashmere yarns. Our yarns are offered in a range of fashion colours. Enjoy delicate handling, lightweight, pill resistant and warmer results with your next hand knitted project.

Zealana is a trademark brand of ultra soft, light, warm and durable luxury hand knitting yarns produced by Woolyarns Limited in New Zealand. Woolyarns is a leading yarn innovator dedicated to elevating New Zealand’s already superior, natural fibers with the exceptional properties of New Zealand Brushtail Possum fiber.

Zealana yarns offer luxurious handle, they use high quality natural fibers including fine merino and cashmere and superior yarn manufacturing making them some of the finest hand-knitting/crochet yarns available in the world. Zealana is available in three series, each providing different benefits to your knitting:




Not only does Zealana yarn make a great project greater, its production helps make New Zealand’s ecosystem a lot healthier. 


Preservation and protection

Since its introduction to New Zealand by fur traders in the late 19th century, the non-native brushtail possum population has reached staggering proportions largely due to the lack of natural predators that would otherwise maintain an ecological balance. The consequences of their rapidly increasing numbers are many, including damaging impacts on New Zealand’s native flora and fauna.

Zealana is committed to the responsible management of the brushtail possum in New Zealand, and when you choose our luxury knitting yarns, you are choosing to be a part of our sustainability story.


Zealana hand knitting yarn attributes

Zealana hand knitting yarns offer superior lightness and warmth

Exceptional thermal properties (warmer) due to the hollow nature of the brushtail possum fibre. Weight for weight fabrics made from “Zealana” yarn is:

  • 55% warmer than 100% merino wool

  • 35% warmer than 100% cashmere

Based on independent testing on matched fabrics - Clothing and Textile Sciences, University of Otago. 

Zealana hand knitting yarns are ultra soft to touch.  The combination of the fibre scale structure and the unique finishing process required for all fabrics made from Zealana yarn gives it a soft, light touch.  Zealana hand knitting yarns are more durable.  Independent testing shows that fabrics knitted from our luxurious Zealana yarns are less inclined to pill compared to other fabrics knit using fibres like 100% cashmere or ultra fine merino.


Zealana's conservation efforts

Woolyarns Limited, who own the Zealana brand are proud supporters of the Karori Sanctuary Trust providing an annual donation.

"As a result of Woolyarns original involvement in the development of yarns using possum fibre some 16 years ago, it was impossible not to become increasingly aware of the serious damage caused to New Zealand’s unique native bird and plant life, by introduced species such as Possums, Stoats, Weasels, Rats and Cats.  In its first 5 years, the Karori Wildlife Sanctuary Trust successfully eradicated 13 species of pest mammal (including possums) from a 250 ha area of bush and wetland. A 2.2m-high predator proof fence created New Zealand’s first `mainland island` where the bush could regenerate and native species could be reintroduced safely." ~Nancy McIntosh-Ward, Previously CEO of Karori Wildlife Sanctuary